The “EduWine” project funded by the Interreg-IPA Hungary-Serbia Cross-Border Cooperation Program was launched in December 2020. The main goal of the project is to strengthen the economic and tourism bases of viticulture and viticulture in the Hungarian-Serbian border region - Bács-Kiskun and Csongrád-Csanád counties, as well as in Vojvodina, and to support the market participation of the actors operating in the viticulture sector.
The project is implemented in partnership, the leading partners are the University of Educons in Vojvodina (University of Educons, Sremska Kamenica) and the Borislav Mihajlovic-Mihiz Vocational High School (Srednja stručna škola “Borislav Mihajlović Mihiz” in Hungary); DKMT Danube - Körös - Maros - Tisza Euroregion Development Agency Nonprofit Public Benefit Ltd.
During the implementation of the project so far, an English-language study entitled “Wine-growing areas” was carried out, presenting 6 European wine-producing border regions where cross-border co-operation between wine-growing stakeholders is successful. We can get to know the oenological cooperation of the border wine-producing regions, the experience gained in the field of wine marketing and wine tourism, the good practices and ideas that can be adapted to the Hungarian-Serbian border region. The study also presents the Hungarian and Serbian wine regions from Bács-Kiskun and Csongrád-Csanád counties and Vojvodina, and describes the typical grape varieties and wines.
A dkmtwine.com The website and the related DKMTwine Facebook page promote both the project and the border wine regions. On the website you can read news and articles about the curiosities and current events of the Hungarian-Serbian wine region, and we also constantly offer programs worth visiting and getting to know the tourist and culinary treasures of the Hungarian-Serbian wine region!
At the moment, our border region does not have a functional sectoral and strategic planning and management concept in the field of viticulture and wine. In this respect, the project aims to develop an innovative strategic concept called “Wine Learning Strategy” that explores the potential of the wine sector at destination level.
Among the cross-border grape and wine varieties, the project places special emphasis on the Kadarka grape and wine variety as a possible individual brand building option for the cross-border wine grape variety, in connection with the implementation of the project:
In addition, a scholarship program and a summer school for the winemakers of the future will allow them to get to know the grape and wine production in Hungary and Serbia on the spot and to take part in practical training.
The activities of the project will contribute to increasing the competitiveness and employment potential of individual producers, young professionals and SMEs, and to the development of the grape and wine sector in the Hungarian-Serbian border region through the development and adaptation of new technologies, processes, products and services.